About Rx1

Rx1 is India’s pharmaceutical consumer healthcare online pharmacy platform, aspiring to be the trusted health partner for all Indians. Our mission is to make healthcare accessible, understandable, and affordable. As one of the top consumer health platforms, Rx1 offers services like e-pharmacy, e-diagnostics, e-consulting, and offline stores. It is also a preferred pharmacy and diagnostic partner for leading hospitals in Chennai India, enabling consumers to learn more about their medicines and find cost-effective substitutes. Rx1 is committed to empowering Indian consumers and caregivers to select the most appropriate healthcare services at the best possible prices.

Brief About the Team

The Marketing team at Rx1 is a center of excellence, working across business lines to drive brand awareness, customer acquisition, and retention, ultimately leading to business growth. This team plays a crucial role in promoting the brand and its services by devising and implementing strategic marketing initiatives through various channels to reach target audiences and drive engagement.

Primary Responsibilities

• Write and curate dynamic email content, brochures, landing pages, and posters for marketing campaigns or ad hoc requirements from the CHW and Retail teams.
• Develop innovative and engaging copy for social media posts and campaigns to drive brand awareness and engagement.
• Create persuasive push notifications for sale and non-sale events in the OTC health essentials category, aligning with the brand’s tone and strategy.
• Collaborate closely with designers, marketers, and product teams to ensure cohesive messaging across all channels.
• Stay updated with healthcare trends to craft relevant and compelling content for the target audience.

An Ideal Candidate Should Have

• 2-4 years of professional experience in content creation, copywriting, or related fields.
• A degree in Marketing, English, Communications, or a related discipline is preferred.
• Exceptional writing and editing skills with a flair for creative and persuasive copy.
• Strong understanding of branding and the ability to adapt the tone of voice to align with the company’s strategy.
• Familiarity with digital marketing and healthcare trends is a plus.
• Ability to work collaboratively in a fast-paced, deadline-driven environment.

Why Join Us?

Rx1 offers an exciting and high-growth environment, blending the legacy and prestige of Rx1 with the dynamism and versatility of a startup. Our leadership is committed to making Rx1 one of the best places to work. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants. If you are interested in applying for employment with Rx1 and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: careers@rx1.in

Disclaimer:
Rx1 is an Equal Opportunity Employer. All employment decisions are made without discrimination, harassment, or unfavorable treatment on the grounds of age, color, physical ability, ethnic origin, nationality, religion, gender, family status, marital status, prenatal status, gender reassignment, or sexual orientation. Employment decisions are based on business needs, job requirements, competence, and merit.